Thu, 17 May 2018
Cell C, Vodacom and MTN have all announced new data offerings designed to increase use of social media and streaming services on their networks.
Cell C has announced that, for the next three months, it will offer all customers free streaming on black, SA’s newest video-on-demand platform. Cell C customers can stream series, movies, music, kids’ entertainment, sport, news, and live TV channels on their mobile devices without being data conscious.
“We know the biggest hurdle to gaining access to streaming content is the data component, and so for the next three months, any existing or new black customer that is also on the Cell C network will not have to have data to be able to download or stream their shows,” says Cell C CEO Jose Dos Santos.
Any Cell C customer, whether prepaid or contract, will have access to this promotion, which kicks off on 7 May and will run until Friday, 10 August. There is no opt in required. In other words, browsing the black platform has also been zero rated, so customers looking around to see what is available will also not be charged for data if they are on Cell C. However, clicking through to the betting platform and the ticketing service will be charged according to the customer’s data plan. National data roaming is also not included in this promotion. so black customers that are on other networks will not benefit from the free data promotion.
“Our promise to our customer is the affordability and flexibility to pay what you want; for what you want; however long you want. Go on, sign up for the 7-day free trial, and start binge-ing with black,” says black Chief Executive, Surie Ramasary.
Customers can watch blockbuster movies like Star Wars: The Last Jedi; kids’ animated movie Ferdinand; and the comedy-remake, Jumanji, starring Dwayne Johnson. black series include the multiple award winning show The Fixer, starring Kerry Washington.
With flexible packages from R25 per movie rental or R5 per day for a whole day streaming a football club channel, customers have a range of options
For more information on how to sign up for black and take advantage of this promotion, visit www.black.co.za or www.cellc.co.za.
MTN goes social
MTN has introduced a range of social bundles starting from R1 a day. The bundles give new and existing customers affordable access to four social media platforms, namely WhatsApp, Facebook, YouTube and Twitter.
Customers can use the social bundle data allocation without affecting their regular in-bundle data. The bundles cover daily, weekly and monthly expiry rates, allowing customers to choose bundles best suited for their specific usage needs and their budgets.
“There’s been a marked increase in the consumption of social media and data services, so these social bundles are designed to meet those changing customer needs,” says Jacqui O’Sullivan, Executive for Corporate Affairs: MTN South Africa. “By offering a variety of expiry periods, we put the control in the hands of our customers, so they can choose to buy just for the day or to stay connected for a week or a month.”
Moderate users can stay in touch [...]